About Us

At Natty By Nayee, we believe that self-care and self-love begin at the crown. Your hair is a reflection of your identity, your heritage, and your strength — and it deserves to be nurtured with intention and pride.

Our journey began with a simple mission: to create high-quality, natural products that honor the beauty and uniqueness of textured hair. From Loc Extensions and Bulk Kinky Hair to Crown Classics and Hair Accessories, every product we offer is thoughtfully designed to celebrate individuality while supporting a healthy, vibrant crown.

We understand that caring for natural hair is more than just a routine — it’s a ritual of self-respect. That’s why our formulas, like the signature Ras Oil – Step 2, are crafted with pure, plant-based ingredients that nourish, protect, and enhance your hair without compromise. We are proudly vegan, cruelty-free, and dedicated to clean beauty that aligns with your values.

At Natty By Nayee, we celebrate every curl, coil, and loc. Whether you’re starting your journey or embracing your mature crown, our products are here to help you look and feel your best — naturally.

Because your crown isn’t just what you wear; it’s who you are.